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Play Store images: four assets, and one reversed rule.

An icon, a feature graphic, screenshots and an optional video. Here is what each one takes, straight from Google, including the single spec that is the exact opposite of Apple's.

Sourced from Google's specsExact pixels per assetThe icon rule that reverses
Generated store listing screenshot 1 of 5 for a running tracker app, sharing one palette and type scale across the set
Generated store listing screenshot 2 of 5 for a running tracker app, sharing one palette and type scale across the set
Generated store listing screenshot 3 of 5 for a running tracker app, sharing one palette and type scale across the set
Generated store listing screenshot 4 of 5 for a running tracker app, sharing one palette and type scale across the set
Generated store listing screenshot 5 of 5 for a running tracker app, sharing one palette and type scale across the set
The whole list

Four assets, three of them required

A Play listing takes one more image than an App Store listing does, and asks for all of them as uploads.

Required

App icon

512 x 512, 32-bit PNG with alpha

Uploaded in Play Console, up to 1024KB.

The one that trips people porting from iOS. Google asks for a 32-bit PNG with alpha; the App Store rejects an icon that has one. It is also the only Play asset that takes alpha at all, because the feature graphic and the screenshots are both flattened.

Required

Feature graphic

1024 x 500, no alpha

A banner above your screenshots.

JPEG or 24-bit PNG. Your listing does not publish without it, and it becomes the cover image when you attach a promo video. There is no App Store counterpart, so this is the asset an iOS set can never supply.

Required

Screenshots

2 minimum, up to 8 per device type

320px to 3840px, no alpha.

A range rather than a fixed size, which is the opposite of Apple asking for exact pixels per device. Google recommends at least four at a minimum 1080px, 16:9 landscape or 9:16 portrait, for promotion eligibility.

Optional

Promo video

A YouTube URL

A link, not an upload.

Google plays it from YouTube, so a store video needs a channel rather than a rendered file. The App Store works the other way and takes an uploaded 15 to 30 second clip, so the same cut rarely serves both without a re-edit.

The reversed rule

The Play icon wants the alpha channel Apple rejects

One line in each spec, pointing opposite ways, on the same file you are about to upload twice.

Google asks for the app icon as a 32-bit PNG (with alpha) at 512 x 512. Apple rejects an App Store icon that carries one, with validation error ITMS-90717 saying the icon “can’t be transparent nor contain an alpha channel”. Same artwork, two stores, contradictory requirements.

What makes it easy to get wrong is that the rule also reverses inside Google Play. The feature graphic and the screenshots are both “JPEG or 24-bit PNG (no alpha)”, so the icon is the only asset in the whole listing that takes transparency. Flatten everything out of habit and the icon is the one that was supposed to keep it.

If you are shipping to both stores, the practical order is to treat them as two exports rather than one file with two names. The App Store asset list covers the Apple side, and the cross-platform workflow guide covers sequencing the two so you are not rebuilding a set twice.

Porting a listing

Every asset differs from the App Store

Not one of these four carries over unchanged, which is why an iOS set is a starting point rather than an export.

AssetGoogle PlayApp Store
App icon512 x 512, 32-bit PNG with alpha, uploaded1024 x 1024, no alpha, ships in your build
BannerFeature graphic 1024 x 500, requiredNo such slot exists
ScreenshotsA 320 to 3840px rangeExact pixel sizes per device
VideoA YouTube linkAn uploaded file, 15 to 30s

The screenshots are the slot that takes the real work on either store, and the one worth generating rather than resizing. The Play Store screenshot generator renders the five Android formats at exact pixels, the App Store generator does the same for iOS sizes, and the feature graphic breakdown covers the one asset neither of them renders.

Google Play image questions

What images do you need for a Google Play listing?

Four things, three of them required. An app icon at 512 x 512. A feature graphic at 1024 x 500. Screenshots, a minimum of two across your device types and up to eight per device type. And an optional promo video, which you add as a YouTube link rather than a file. Unlike the App Store, you upload the icon yourself instead of shipping it inside the build.

What size is the Google Play app icon?

512 x 512 pixels, as a 32-bit PNG with alpha, up to 1024KB. The alpha part catches people out because it is the reverse of Apple's rule: the App Store rejects an icon carrying an alpha channel with error ITMS-90717, while Google Play asks for one. It is also the only Play asset that takes alpha, since the feature graphic and the screenshots are both "JPEG or 24-bit PNG (no alpha)".

Is the feature graphic required on Google Play?

Yes. It is a 1024 x 500 banner in JPEG or 24-bit PNG with no alpha, and your listing will not publish without it. It sits above your screenshots and becomes the cover image when you attach a promo video. The App Store has no equivalent asset at all, so it is the one piece of a Play listing you cannot carry over from an iOS set.

How many screenshots does Google Play require?

A minimum of two across different device types, and up to eight per device type. Dimensions run from 320px on the shortest side to 3840px on the longest, in JPEG or 24-bit PNG with no alpha. Google also recommends at least four screenshots at a minimum 1080px for promotion eligibility, at 16:9 landscape or 9:16 portrait.

Can you upload a video to Google Play?

No, not as a file. Google Play takes a YouTube URL and plays the video from there, which is the opposite of the App Store, where an app preview is an uploaded .mov, .m4v or .mp4 of 15 to 30 seconds. So a store video needs a YouTube channel on the Play side and a rendered file on the Apple side, and the same cut rarely serves both without a re-edit.

What is the difference between Play Store and App Store images?

Four differences, and every one of them bites when you port a listing. The icon: Play wants 512 x 512 with alpha and uploads it, Apple wants 1024 x 1024 with no alpha and takes it from your build. The banner: Play requires a 1024 x 500 feature graphic, the App Store has no such slot. Screenshots: Play accepts a 320 to 3840px range, Apple wants exact pixel sizes per device. Video: Play takes a YouTube link, Apple takes an uploaded file.

Do Google Play screenshots need to be a specific aspect ratio?

Not to pass upload. Any size inside the 320 to 3840px range is accepted, and the longest side cannot exceed twice the shortest. Google does recommend 16:9 for landscape and 9:16 for portrait at a minimum 1080px if you want the listing eligible for promotion, which is why most Play sets are built at a phone-shaped 9:16 rather than anywhere in the range.

The screenshots are the slot that takes real work

The icon and the feature graphic are single files you make once. The screenshot set is the part you iterate on. Describe your Android app and get one back at Google's exact pixels, then change any single frame by chatting instead of starting over.